Asia's Largest Auto Parts Association 2010 Shanghai International Auto Parts Fair to Open

Shanghai Automechanika Shanghai 2010 (referred to as Shanghai Auto Parts Exhibition) will be opened on December 8, 2010. The exhibition will last for four days. The exhibition, co-sponsored by China National Automobile Industry International Cooperation Corporation and Messe Frankfurt (Shanghai) Co., Ltd., is the largest in Asia and the second largest in the world for auto parts, maintenance testing and diagnostic equipment and service articles.

From its first 6000 square meters, after being cultivated for 6 years, Shanghai Auto Parts Exhibition has been firmly established as the best service platform for the automotive industry. The global economic environment with continuous downturn has never had any impact on it. Recalling that in 2009, the total number of exhibitors in Shanghai Auto Parts Exhibition reached a record 2,414, an increase of 22% over the previous session. These exhibitors come from 24 countries and regions around the world and exhibit a total area of 103,500 square meters. At the same time, the total number of viewers in 2009 reached 38,551, an increase of 25% over the previous session. They came from 132 countries and regions, and more than half of them had purchasing decision rights.

In the 6th session of 2010, there was another 30% growth in the exhibition: the bailout work was all over. The exhibition area of 115,000 square meters originally planned for 10 exhibition halls is far from meeting the growing enthusiasm of companies at home and abroad. The exhibition area in 2010 will be expanded to 140,000 square meters, and a total of 11 exhibition halls and 6 temporary venues will be set up. In spite of this, the area is still in short supply, and the organizers no longer further expand the area based on the consideration of the quality of the exhibition.

So far, 9 national and local pavilions, including the United States, Germany, South Korea, Malaysia, Spain, and Taiwan, have participated in the pavilion's participation. The exhibition area of overseas exhibitors has increased by more than 50% compared with the previous exhibition. Shanghai Auto Parts Exhibition was certified by the US Department of Commerce, and the US Pavilion received support from the US Department of Commerce. The German Pavilion was led by the German Federal Ministry of Economics and Technology in conjunction with the German Economic Exhibition and Exposition Commission. Singapore companies are supported by the International Promotion Plan of the Singapore International Enterprise Development Bureau. The Spanish pavilion was organized by the Spanish Automobile Parts Manufacturers Association and received the full support of the Spanish Foreign Trade Association. The Spanish Association of Automobile Equipment and Components Manufacturing is the organizer of the Spanish Pavilion. Shanghai Auto Parts Exhibition has been a must-attend event for auto and auto industry inside and outside China.

The good exhibiting effect has aroused widespread attention and active participation from domestic well-known auto parts manufacturers. BAIC, Changan Group, Great Wall Motors, Wanxiang Group, Lingyun Group, Dongfeng Cummins, Yuchai Machinery, Revo Power, Nanjing Iveco, AVIC Tech, Castrol, Federal-Mogul, Great Wall Lubricants, Affinia, ArvinMeritor, Continental, Delphi, Honeywell, Schaeffler, Van Gogh, Mobis, Rebestow, Dow Corning, Ma Harbin, Luo’s companies, and Zhengyu industry will participate.

With the expansion of exhibition scale, in order to help buyers to purchase and communicate more effectively, the organizers changed the exhibition period from the original three days to four days, and according to the professional characteristics of auto parts, the 2010 exhibition. According to the classification of exhibits, the following special pavilions are set up:
• Drive
• Chassis
• Electronic appliances
• Body and accessories, modifications and supplies, standard parts
• Maintenance equipment, testing and diagnosis, spraying equipment and consumables, tools, maintenance supplies

Among them, there are two or three halls in the auto drive section and the auto electronics area. In this way, the division into five categories in more than 20,000 parts does bring about doubled workload for the selection and distribution of the organizers. It is an employee who works in the front line, but it also allows buyers from afar to not have to go through 17 large and small galleries to find a few accessories that they need.

Automotive electronics and electronics is one of the fastest-growing parts of China's auto parts industry, and it was also the first to subdivide professional functions in Shanghai Auto Parts Exhibition. Secretary-General Zhu Xiaoping of the Electronic and Electrical Branch of the China Automobile Industry Association, which has been working closely with the organizer, said that “Shanghai Auto Parts Exhibition has become one of the best platforms for the annual gathering of our Association members. The establishment of the Electronic and Electrical Zone reflects the organizer’s precision in the automotive industry. Understanding also allows our association to do more with less when promoting buyers."

In the engine area, more than a dozen domestic famous engine engines supporting the automobile stand shoulder to shoulder with a beautiful, bright image. Surrounding them are nearly 300 engine parts companies at home and abroad. , to enable buyers to combine technical advice and procurement to increase efficiency and enhance communication.

The four-day exhibition site will also continue to host a series of content-rich concurrent activities. In addition to the matchmaking conference, it will also include more than 20 special seminars, among which there are many international elites in the industry. Such as the CEO of Europe's largest car repair chain ATU company and the Chinese fast-repair chain dialogue, Smart company general manager talks about the research and development of electric vehicles, BU company president talks about car remanufacturing, China insurance company talks about accident car repair and parts purchase, etc. Hot topics that are of concern to the industry. The organizer hopes that through a series of activities, exhibitors and visitors will have the opportunity to have an in-depth understanding of the industry information and enhance the opportunities for interactive communication.

Now the organizers are fully inviting buyers at home and abroad to strive to increase the number of buyers on the basis of last year to meet the needs of the majority of exhibitors. We have reason to believe that the future vitality and acceleration of Shanghai Auto Parts Exhibition will bring us more surprises, and will also bring more rewarding returns to exhibitors and buyers. Shanghai Auto Parts Exhibition will continue to play a more important role in the global professional auto parts show, moving toward large-scale, high-quality, high-efficiency.